Currently, many hotel establishments are located along the shores of the Colombian Caribbean, but only a few truly stand out and achieve excellence. A prime example of success is Los Hermanos Beach Hostel. With its three dormitories and three private cabins—each with different capacities—this place offers an unforgettable experience of relaxation, adventure, and disconnection.
This hostel has been our ally at LobbyPMS since 2018, and since then, its operations and sales have grown year after year. The most important part? Its online presence is now more organized thanks to Lobby’s channel manager. Excel sheets and Google Sheets are a thing of the past—now, with operational automation through our hotel management software, efforts are truly focused on delivering a high-quality guest experience.
Goals Achieved
✅ Since implementing our booking engine, their automated reservations now account for more than 54% of total bookings.
✅ 65% of sales are managed directly through our hotel management software.
✅ The efficient performance of Lobby’s hotel management software has led to an increase in direct bookings, reducing OTA bookings (e.g., Booking.com) to 32%.
✅ Their direct bookings are available 24/7.
✅ Currently, all information is centralized in one place: guest details, suppliers, points of sale, and more.
✅ Overbooking is now a thing of the past.
Some strategies implemented in partnership with LobbyPMS:
✅ Boost direct sales through social media.
✅ In collaboration with LobbyPMS, explanatory videos were created on how to book directly through social media, specifically Instagram.
