Success story in Santa marta – Cayena Beach
Cayena Beach Villa is a Caribbean paradise located one hour from Santa Marta. The establishment has a restaurant, 24-hour reception, shared kitchen, free WiFi and parking service.
It has a beautiful pool and just 10 steps away you will find a great beach to enjoy the breeze and the beautiful sea.
🏆Achieved goals
✅ They increased their direct bookings from 45% to 70% in the last year.
✅ Total independence from platforms such as booking.com, expedia or airbnb, which represent less than 10% of reservations.
🎯Some strategies:
✅ Website optimization www.cayenabeach.com
✅ Social media marketing and commercial alliances with travel agencies. …
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